MBA Business Engineering and Management
Description
This training allows students to acquire both theoretical and operational skills in business management. After the first step of basic theoretical training like mastery of computer tools and work methodology. The following teaching phases of the course are designed around the following five areas of activity:
- Define the challenges and strategic orientations of a company
- Ensure the continuous development of activities, products and services
- Lead the commercial and promotional development of a company and develop partner networks
- Supervise and manage teams
- Manage a profit unit
- Integrate new technologies by monitoring market developments
- BtoB negotiation
This training allows students to obtain the professional certification "Business Manager" Code NSF 312m. Level 7 professional certification of UFEC. Certification accessible via the VAE device. https://www.service-public.fr/particuliers/vosdroits/R10282
Duration of training: 2 years
Modality: classic, alternance or blended learning
Training program
Stratigic analyze and market study (1st year)
- Market analysis according to the economic sector
- Define the challenges and the company's development strategy
- Prepare a business prospecting strategy
Implement the commercial strategy
- Build a commercial solution adapted to the client's needs
- Write contract clauses
- Translate the negotiated conditions into clauses in the commercial proposal
Teams Buiding and Management
- Organize the recruitment process and human resources management
- Groupe management
Business Engineering
- BtoB negotiation
- Development of business strategies
Manage the activity of a profit center
- Commercial and communication policies
- Implementation of partnerships
- Manage and ensure financial profitability
Manage digital communication projects
- Choose digital tools and manage the digital policy
- Lead the implementation of projects
Develop the international business through e-commerce
- Boost business activities by integrating e-commerce
- Manage international development and business
Practice internship of 3 to 6 months per year (1st and 2nd year) and a presentation of a professional thesis are necessary
Opportunities
Sales manager
Business manager
Business engineer
General Manager
Sales engineer
Consultant
Marketing or sales director
Entrepreneur
Admission
1st year application (BAC + 4): holders of a diploma or title at BAC + 3 level
2nd year application (BAC + 5): holders with a diploma or title at BAC + 4 level
Selection method: On file, motivation interview and entrance test
Validation
Successful students will obtain a professional level 7 certification of UFEC, which will enable them either to find a managerial position with high strategic responsibility in an international company or to pursue doctoral studies in the field of management.